content of the entire kit (sans cover) / poster, welcome card, notebook, postcards, bag tag, envelope w/partner offers
cover exterior / logo debossed w/transparent ink, spine covered in bookbinding tape with text debossed and printed, all held together with a white rubberband
cover interior / the cover doubled as a holder for the dvd
interior / the contents as they were shipped
bag tag / made from metal metal with the ted logo embossed
notebook / interior spread from the notebook to use while watching ted talks
postcard / front and back

ted associate membership kit

    • CLIENT

    • ted

    • ROLES/PROCESSES

    • print
    • production management
    • packaging design

    • DETAILS

    • chipboard cover
    • dvd design + dvd menu design
    • notebook design
    • bag tag design
    • postcard design
    • poster design

ted’s associate membership program allows you to watch the ted conference through a live simulcast on the web. this welcome kit is sent to new members, making the intangible, tangible through an assortment of pieces made exclusively for ted associate members.